Luminox

Highly recognized for its automatic illumination system, products from Luminox are guaranteed to survive for about a decade. The feature may sound unbelievable but the company makes sure that the watches go through additional creation procedures that are unique in the industry. As you further read the article, you will come to realize that the history of the firm involves several inventions that lead to the individuality of the timepieces that at this juncture, can be availed in countless stores around the world.

Luminox is credited to two entrepreneurs namely Barry Cohen and Richard Timbo who got acquainted with each other upon the period when they were still sales representatives. It was a common objective that bonded them together because both were determined to instigate a market through signature products. They were also resolved to establish proprietary technology that they believe would be instrumental in putting an obstruction in the field of competition in the trade. Not for long, Cohen and Timbo founded RMBG, a Swiss company that was able to obtain the knowledge on automatic illumination system.

With that, Barry Cohen and Richard Timbo suggested that the automatic illumination system be incorporated to the watches produced in Switzerland. They were then able to acquire exclusive rights for the employment of the new method in Northern America. The timepieces incorporated the unique specification initially identified under RMBG but later on, changed to Luminox. The name was entirely suitable for the products especially of the Latin roots, lumi means light while nox means night. When you combine the terms, it will give you “light in the night” which little did the company know, would also describe the future endeavors.

Upon that said period, Luminox was still struggling to find a niche in the market but a single call from an American navy officer literally altered the condition. It was in the year 1993 when the company received the request to supply the United States Sea, Air and Land (SEAL) teams with special watches that can survive distant ranges especially when diving in the evening to accomplish a specific mission. The firm did not think twice even with the fact that the invitation was challenging. Partnering with a Swiss manufacturer, Luminox watches toiled for nine months before the demand was realized in 1994.

The product was dubbed as Navy SEAL which was a huge leap for Luminox. The company was presented a hallmark of approval that improved its reputation in the industry especially in the area of credibility where a trusted national group was satisfied with its service. With that, orders started pouring in which was actually, only the beginning of the firm’s growth. Not for long, this manufacturer released a line of watch produced from plastics. Luminox watch was able to sell thousands of such kind of timepieces for about five years. By 1999, the brand introduced the steel version that had carbon fiber bezel.

Steel version from Luminox readily gained success. With that, the company was able to sense that if it would produce more watches in different varieties, the more consumers would accept the offerings. The firm was all the more motivated to answer the call for expansion in order to launch trendier timepieces. By the autumn of 2000, this manufacturer released a collection made of titanium which was once again warmly greeted in the industry. The series was regarded as fine grade where some were set with anti reflective coating, lithium batteries and sapphire glass crystals.

Later, Luminox also produced watches that were geared towards clients who were in a hunt for freshness when worn on their wrists. These individuals are mainly of the affluent demographic who were pleased with the sophisticated timepieces. Today, the company constantly seeks more avenues for progress as competition in the market gets tougher. As the firm moves forward, the more it is settled to glance at the past that paved the way for the good reputation it is experiencing now.

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